Pay the Farmer, Not the Pharmacy
Meera & Ashok Vasudevan bring 50+ years of experience as leaders in the Plant-based & Natural Food industry. Their entrepreneurial journey continues with the recent acquisition of 2 heritage brands- Annapurna & Captain Cook
In this timely podcast series titled "Pay the farmer, Not the Pharmacy" they show you how to unleash the magic in your kitchen with evidence-based tips & tricks that improve digestion, enhance gut health, build immunity and provide simple solutions to affordable wellness. Pay the Farmer, Not the pharmacy. Brought to you by CSAW, the Centre for the Spread of Affordable Wellness.
Also, included are other talks, interviews and discussions of Ashok Vasudevan on a range of issues, not only related to food to wellness
Pay the Farmer, Not the Pharmacy
Food Forensics - "The Case of the Nutrient-Robbed Tomato"
🕵️♀️ Welcome to Food Forensics - In this eye-opening episode, hosts Ashok Vasudevan and Meera expose the nutritional heist that's been happening right under our noses. Did you know today's tomato has 62% less calcium and 30% less vitamin C than the one your grandparents ate?
Join our forensic investigation as we uncover the three culprits behind this nutrient robbery: soil depletion, speed breeding, and long-distance transport. But don't worry - we've got the evidence AND the solution!
Discover why that perfect supermarket tomato tastes like cardboard, how heirloom varieties pack 3x more nutrients, and why the "ugly" vegetables are actually nutritional powerhouses. Plus, learn our "Heritage Hunt Method" to reclaim real nutrition in your kitchen.
What You'll Uncover: ✅ How modern farming stripped 30-60% of nutrients from our food
✅ Why heirloom varieties are nutritional goldmines
✅ The shocking truth about long-distance produce transport
✅ How to become a food detective in your own grocery store
✅ Simple ways to grow nutrient-dense food at home
This isn't just about tomatoes - it's about every vegetable and fruit in your kitchen! Time to solve the mystery of missing nutrition and reclaim your food's natural medicine.
Tags: #FoodForensics #NutrientDensity #HeirloomVarieties #OrganicFood #LocalFood #KitchenGardening #FoodAsMedicine #MeeraVasudevan #AshokVasudevan #CSAW
Thanks for tuning in to "Pay the Farmer, Not the Pharmacy"!
Hosted by Meera & Ashok Vasudevan
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